Sustainable packaging is the development and use of packaging resulting in improved sustainability.

The goals of sustainable packaging, are to improve the quality of the protection offered by the pack, and to have minimum impact on the quality of life of humans and natural ecosystems.

Sustainable packaging must meet both the functional and economic needs of the present without compromising future generations.

Companies have long been reusing and recycling packaging when economically viable. Using minimal packaging has also been a common goal to help reduce costs. Recent years have accelerated these efforts based on social movements, consumer pressure, and regulation.